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How to Optimize Your Facebook Business Page

Let’s face it. Facebook has been and is still the biggest social media platform out there. Your friends and competitors are on Facebook, so if you have not created a Page for your business yet, you’re missing out on many opportunities.
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Let’s face it. Facebook has been and is still the biggest social media platform out there. Your friends and competitors are on Facebook, so if you have not created a Page for your business yet, you’re missing out on many opportunities.

It only takes minutes to create a free Facebook Business Page. If you have been wanting to introduce your business to a bigger and more diverse audience, here’s what you’ll need to set up your Facebook Page according to, none other than, Facebook itself.

1. Your Business Name and Description

2. A Profile Picture and Cover Photo

According to Facebook, your Page’s profile picture “displays at 170×170 pixels on your Page on computers, 128×128 pixels on smartphones, and 36×36 pixels on most feature phones.”

Your Page’s cover photo “displays at 820 pixels wide by 312 pixels tall on your Page on computers, and 640 pixels wide by 360 pixels tall on smartphones; must be at least 400 pixels wide and 150 pixels tall; and loads fastest as an sRGB JPG file that’s 851 pixels wide, 315 pixels tall and less than 100 kilobytes.”

3. The Action
You Want
People to Take

At the top of your Page, you can add a call-to-action (CTA) button. A CTA button directs people to shop, book a reservation, and more. In other words, it tells your visitors to do something, such as visit your website or phone your shop, which just takes a few clicks.

These are three main steps you need to follow to ensure your Facebook Business Page looks professional. Before you think of posting an ad, you must make sure to create a Page for your business first. If you need help with setting up one that stands out, LP7 Marketing is ready to connect you to more people online. Feel free to visit https://lp7marketing.com/ for more information.

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